as your payment method.
The Secret to Success: Planning the Ultimate Giveaway
Successful giveaways don’t happen by accident... There are many tried and true ways to host impactful giveaways that drive brand awareness, generate engagement, and increase sales!
Check out the tips and tricks below to help you host a successful giveaway and maximize your commission earnings.
In a recent giveaway with @agingnaturallyjodylynn, we saw an INCREDIBLE response from her micro-audience (that's right, even micro-influencers can host a successful giveaway!). With just over 5K subscribers on Youtube, Jodylynn's content made waves in the beauty space, her loyal fans LOVED her authentic review of the NIRA Precision Laser and her impressive results.
By showcasing the ease and convenience of her NIRA device, Jodylynn inspired her viewers to take NIRA home and try out the 90-Day NIRA Challenge - so they too could receive spa-grade results from the comfort of their couch!
For a successful giveaway, you'll want to include the following:
We suggest pairing your giveaway with a VIDEO (Youtube/reel/short/TikTok) post - as this is the best way to include an in-depth demo of your device with your favorite benefits, plus video is significantly more engaging than pack shots and selfies.
For showcasing results, we suggest using high-quality before and after images of areas you've seen the most improvement on - you can't argue with proof! You'll also want to use this as an opportunity to promote the NIRA 90-Day Challenge.
Step 1: Instagram Reel, Youtube, TikTok video
- Introduce your NIRA laser (the first and only painless at-home laser proven to reduce wrinkles).
- Explain why you decided to try NIRA / your skin concerns.
- Demonstrate how to use NIRA while discussing a few
benefits (builds collagen, 2-5 mins/day). - Provide your unique discount code to purchase.
Step 2: Follow Up Instagram Stories
- Check-in during your daily NIRA treatment.
- Explain the benefits and how NIRA works while using the device.
- Example: ”NIRA only takes 2-3 minutes a day, it’s the quickest
and easiest way to reduce wrinkles at home. It builds collagen without any pain or redness and for a fraction of the price of in-office treatments”. - Use NIRA Moisture-Lock Hyaluronic Acid Serum and Youth Renewal Peptide Cream after treatment.
- Invite viewers to use your code to purchase for a discount and mention the 90-day money-back guarantee.
- Note: These Instagram stories should include 1-3 following up to the giveaway winner being announced. You don’t want your audience to forget that you're running a giveaway / what they can win!
Step 3: Create a clear set of official rules
A giveaway post should include all the important information such as the requirements and how to enter. In addition, include a short description of the product benefits, details on how to enter the giveaway, and the end date of the giveaway.
Giveaway Requirements: Like the post, follow @nira_skin on Instagram, and tag three friends in the comments. You can copy/paste this to your caption:
🎉 NIRA Pro/Precision Collection GIVEAWAY! 🎉 Bring the med spa home with NIRA Pro/Precision Laser, the first & only painless at-home laser proven to reduce wrinkles!
This professional-grade technology builds natural collagen for a fraction of the price of in-office treatments.
➡ Enter for a chance to win a NIRA Pro/Precision Laser Collection!
- Like this post
- Follow (your account) & @nira_skin on Instagram
- Tag 3 friends in the comments below ↓
Giveaway closes ("x" day) at 11:59 PM EST, and the lucky winner will get an IG DM from NIRA!
Good Luck! 💕
(This contest is not sponsored, endorsed, administered by, or associated with Instagram, Facebook, or TikTok)
#nira #niraskin #giveaway #giftaway #esthetician #skincare #skincareroutine #skincareproducts #antiaging #antiageing #antiwrinkle #finelinesandwrinkles #over40
Step 4: Choose A Winner
If you care choosing a giveaway winner manually, please be sure to count all the entries to give each participant a fair chance!
Alternatively, you may use Gleam for your giveaway if you would like a random winner chosen for you (see more details on Gleam below).
Step 5: Follow Up With Those Who Didn't Win
Be sure to follow up with those who didn't win and remind them that they can still get 10% OFF their purchase if they use your unique discount code!
EXPERT TIP: If posting a giveaway in your blog, use Gleam.com to host the giveaway right on your website!
How To Embed Gleam On Your Blog
In order to use our apps, you will need to add a site to your account. You should have already added a site during signup which will be your default.
Log into Gleam.
To create a competition, click on the "New Competition" button in the top right.
Once you start a new competition, you are taken to setup page. This is one of three tabs where you will configure your campaign.
Add the competition name, start/end date, timezone, Hide x ways to enter, and hide total entry count.
Add User Details With Gleam
It’s important to know basic details about the users entering the giveaway. You can add multiple entries.
In the "How to Enter", add a way to enter. For your blog, add the blog option and you can choose from the following:
- Comment on Blog Post
- Write a Blog Post
- Subscribe to RSS Feed
